We help you turn your startup idea into a happy, thriving business

Posts tagged ‘Branding’

Without the ‘why?’ there’s no wind

Purpose, passion & brand Lately I’ve been thinking a lot about the ‘why?’ in business. And no-one articulates this better than David Hieatt of Hiut Jeans (also Do Lectures and formerly Howies the clothing label) in this video interview. As he says…

The amazing Innocent Drinks startup story

image via enviableworkplace.com It’s fair to say Richard Reed, CEO of Innocent Drinks has mastered the art of branding. You’ll know when you’re on the mark if your product makes people smile. Click on Innocent Drinks’ website, I dare you. Go…

MOO who? – a remarkable startup story

image via onefinestay Moo.com are another company that continue to inspire us here at the happy startup school HQ. Here’s a business that devotes itself to great company culture alongside remarkable customer service. Two components that undoubtedl…